Copywriting - Manuela

content-writing-services-for-seo-marketing

Blog Writing, Copywriting, SEO copywriting

7 Content Writing Services to Offer for SEO Marketing

manuela / May 27, 2023

Content Writing has undergone significant change in recent years. Technology has undoubtedly given content writing and content creation a significant platform and content consumption is at a peak today. According to various sources gathered on Bing and Google search, in 2022, every minute on the internet, users sent 231 million emails, streamed one million hours of video, shared 1.7 million pieces of content on Facebook, and spent 90.2 million dollars on cryptocurrency. It is very clear that content and data are the new gold in the digital era and content creators need to know about the various types of content writing services they can offer to their market to remain relevant in a time where Artificial Intelligence can deliver a lot of content, including written and visual content. I will therefore walk you through different types of content writing services for SEO marketing and how each of these services can be tailored to remain in demand and effective for clients, websites, and marketing campaigns. The Top 7 Content Writing Services Content Writers can offer 1. Copywriting Services Copywriting service is a professional service that provides high-quality content for various purposes, such as websites, blogs, social media, newsletters, ads, brochures, and more. Usually, this entails providing relevant written material according to the requirements of clients for the web, advertisements, or other forms of communication and marketing. The art and science of writing to convince, influence, and motivate people to perform the desired action is what copywriting is all about. It covers various specialties, including editorial, advertising, public relations, direct marketing, and social media. A copywriting service can help a business communicate its message or mission effectively, persuade its audience to take action and boost brand awareness and credibility. The copywriting services I offer, for example, range from creating brand-new content for web pages to improving content for search engines and marketing purposes, taking target keywords into account in combination with project briefs. I train our skilled assistant writers to provide unique, SEO-friendly content to take a client’s digital marketing and SEO strategy to the next level. You can learn more about what I offer here: A professional copywriting service can therefore save clients time and money by taking care of the research, writing, editing, proofreading, and SEO optimization of their content. 2. Blog Content Writing Services A blog content writing service is a type of service that provides high-quality and engaging content for blogs as the name suggests. Blog content writing services can help blog owners scale their blog content to attract more visitors, increase conversions, and establish their authority in their niche. Blog writing services typically offer different packages and options for different needs and budgets, and they should tailor the content to their client’s requirements and unique voice. Some of the benefits a blog content writing service should offer are: – Saving time and energy: Blog owners can focus on other aspects of their business while the service handles content creation and editing. – Delivering professional and SEO-friendly content: Blog content writing services offer experienced and skilled writers who know how to write for different audiences and optimize content for search engines using various SEO tools. – Boosting credibility and reputation: Blog content writing services can help blog owners to showcase their expertise and knowledge in their field and build trust with their readers. – Increasing engagement and loyalty: Blog content writing services can create content that is relevant, informative, and entertaining for the readers, encouraging them to interact and return for more. Blog writing aims to build relationships with readers and open doors for customer interaction. In general, it can be a successful strategy for companies to expand their online visibility and connect with their target market through targeted posts. Businesses can create a strong online presence with SEO blog writing services in particular. Professional blog writing services help brands establish themselves as thought leaders in their industry, improve their search engine performance and visibility and generate leads and sales. Expert writers will collaborate closely with clients to understand their business and target market before producing high-quality blog content, consistent with their objectives and marketing strategy. 3. Web Content Writing Services Web content writing involves writing for different websites to demonstrate their services or products to a target audience. Today, every company, large or small, competes with one another online to sell its products or services. The website should feature tailored and targeted content that simplifies its offerings and assists businesses in grabbing a larger number of potential buyers and eventually increasing sales with effective and converting Calls To Action (CTAs). The content must be creatively written to draw in potential customers and follow the best SEO strategies to gain visibility where needed. Website content can be extremely versatile ranging from home page content to policy content and service or product page content. Now more than ever web content writers need to understand the importance of engaging, high-quality web content for websites that are viewed on various devices. That’s why they should provide expert web content writing to help their clients attract and retain website visitors, enhance conversions, and leads, and establish credibility with their audience. Additionally, web content writing services can be crucial in supporting key (sales) landing pages or service pages for particular marketing campaigns and the copy must be highly effective and converting, which requires skilled and experienced experts who have created such web content successfully in the past, which they ideally showcase in their portfolio. 4. Social Media Writing Services One of the most effective ways to spread the word about services, products, and a brand is through social media. Additionally, it can be a fantastic way to drive traffic to websites, landing pages, and marketing campaigns. However, often social media campaigns don’t achieve a high number of likes or shares and lack engagement. So, the copy in combination with the right hashtags and tags as well as visuals is key to achieving good results. This is the effectiveness of social media

All posts, Blog Writing, Blogging, Copywriting

Expert Tips for Online Content Creators & Publishers using Blog Images – which are legal Images, and which are illegal?

manuela / February 1, 2023

I’m only guessing this, but it seems the phrase “intellectual property” is rarely used in its right sense. Perhaps the only place where the word’s meanings are non-negotiable is the courtroom – but even there it is debatable! As a blogger and web content creator and publisher, I’d prefer you understand IP law, and how it affects your use of internet sources such as images, from your home (and not the court). So, I’ve compiled this guide to demystify these two words in combination with blog images and visual content in general. You ask why? Well, having come across copyright infringement cases I want to pass on my experience, lessons, and research and share it with my blogger community to create more awareness of this complex and haunting topic. You can also check out this post I’ve written and published on ClickDo’s Blog: IP and Copyright Law in the UK – what are legal Images? If you’re a creator of content, this 322-page document is essential reading for you. It’s the Copyright, Designs and Patents Act 1988. Then, there’s more. The following four acts also intersect with intellectual property laws in the UK. Trade mark act 1994 Registered Designs Act 1949 Video Recordings Act 2010 Fraud Act 2006 Some disclaimers: There’s no replacement for reading the entire activity on your own. Tedious; I totally understand. Nothing you read on the Internet (this guide included) can replace contextual advice from an expert attorney or IP lawyer. This guide is made to give you some curiosity and direction so that you can then discover the answers to your specific questions. Given the abysmally low probability of the readership of this article consisting of legal minds, here is the “at a glance” version of UK Copyright and IP law: Within the UK, Copyrights are automatic in nature, which means that there is no protocol or formality needed to acquire them. Point number 1 also means that there is no central organization that handles the registration of your Copyrights. In short, if you are the creator of something, its copyrights will automatically rest with you. For content publishers: as stated above, creators of images and artwork automatically receive copyright protection whether or not they apply for it, and it is also given to them whether or not they use the copyright symbol in their works or not. [For people who use licensed images]: This translates to increased risks of copyright claims for users if they do not pay meticulous attention to what license their chosen images are billeted under (the safest license under which you can use images for your publications is the creative commons license). Now, when it comes to creating content, in the UK, you are automatically covered. How does the Copyright Act apply to Blog Images from the Internet? Does copyright apply to the Internet-sourced images I use in my content? Short Answer: Yes. To put it in simple terms, a copyright holder can release his/ her/ their works for public use with certain limitations imposed on how you can use those works. Each limitation has a keyword, which is described below, including the restrictions it comes with. For example, a “Copying Restriction” prohibits you from copying the work in any form whatsoever, so it is for your personal use only. The full restriction list can be found here: # Imposed Limitation What this means for you Additional Reading 1 Copying The work is for your use only, and both electronic (e.g. scanning) and manual (e.g. tracing) forms of copying the copyrighted work are prohibited, 2 Copying Issues To The Public You cannot publish the work on any distributable material that you create. 3 Communicating The Work (To The Public) Basically the same limitation as “Copying Issues To The Public”, but with the add-on of you not being able to use such works with the internet, radio, TV, or other such distributive publications. 4 Performance You cannot use such protected works for public performance, and specifically for images, they cannot be displayed in exhibitions. 5 Rental, And Lending Restrictions The thing to note with the terms “renting” and “lending” is that renting is only done for profit. Under this restriction, you cannot rent, nor lend such protected works to anyone, for any reason. Governmental Renting And Lending: Artistic Limitations 6 Adaptation You cannot translate such protected works to another language, or adapt them in any way or form whatsoever. Thus, these works are for your use, “as is”. Simply, under copyright law, without the owner’s permission, you cannot: Copy, Distribute, or Lend the work. Publicly display the work. Adapt the work. If you want to find the owner of a copyright, you can check the British Copyright Council, but no copyright owner is obliged to register here so they still own the copyright to their work even if not listed here. What are the Consequences of Violating the Copyright of Blog Images? If you are found guilty of copyright infringement in a magistrate’s court, you could be fined up to 50,000 GBP, and could also be slapped with a jail term of up to six months. Yes, you read that right! If the case reaches a Crown court, the fines are unlimited, and up to ten years in jail. I know, shocking! Instances, where an entity pursued legal action for copyright in the UK, are: New English Teas Vs. Temple Island Collections Ainsworth Vs. Lucasfilm Exxon Vs. Exxon If someone infringes upon copyrights, the administering organization/individual and/or the owner of the copyright have the right to file and pursue a claim to their copyright through the judiciary in the UK. This often gets very expensive for the infringers, with them having to pay for the cost of using the image, their own legal fees, and the copyright owner’s legal fees, and all this can quickly amount to much more than the costs of using the image, to begin with. To boot, infringers may also be asked to remove at their

how-to-build-an-effective-online-resume-or-cv-website

All posts, Blogging, Copywriting, Website Management

How to Build an Effective Online Resume Portfolio or CV Website as a Copywriter

manuela / November 1, 2022

For copywriter cubs finding their way in an online jungle filled with competitors with fiercely ferocious appetites for digital notoriety, fear not! In this post, I will guide you through the intricate ins and outs of resume or CV portfolio websites and how to not only create a copywriter website portfolio that brings pride to your profession. But also, how to formulate its highly optimisable appeal as a digital framework for imprinting the journey of your professional prowess much to the delight of prospective recruiters or online service seekers. My copywriter website portfolio insights invite you to explore the purpose and value of resume portfolio and CV websites while shedding light on social media strategies you can adopt to vitalise your virtual visibility for eager online onlookers. Are you a copywriter looking to build your online resume portfolio and CV website repertoire? You’ve come to the right place! From steps to purchasing an affordable website domain to helpful hints about sourcing an effective content management system to carry your portfolio website content for showcasing, my copywriter website portfolio tips are your go-to guide to online CV and portfolio perfection. Furthermore, to help boost your online persona and optimise your marketability potential, I will share valuable resources and tactful SEO and digital PR tips you can use to improve platform performance for your copywriter website portfolio. Traditional Portfolios/CVs & Their Digital Transition As a direct result of the technological strides reached since the dawn of the digital revolution, the digital door to producing a prospective online persona through your online portfolio swings wide open to meet your professional objectives. By identifying and isolating the key characteristics encompassing the general nature of traditional portfolios and their intended purpose, copywriters can swiftly accommodate the shift towards meeting the digitised demand for resume portfolios and CV websites. What is an Online Portfolio or CV Website? As a career-facing framework fashioned to support the contextual composition of a CV, a portfolio is a collection of information and material that gives visual examples of a person’s professional skills and experience through website links, illustrations, photographs, &/or videos as proof of their professional capabilities. Generally giving employers an idea of the quality of a person’s work and interests, portfolios are a substantially effective means of showcasing someone’s professional abilities and skills rather than merely describing them. As such, coining on their credibility, it’s common practice for experienced professionals and creatives to consistently keep their portfolios updated with the latest career-building exemplars of their skills and masterpieces, which is best done online via a website. In contrast to the outdated hard-copy printed portfolios of the past, nowadays, professionals from across the board (i.e., copywriters, architects, photographers, artists, designers, developers, etc.) use online portfolios and CVs when digitally displaying their skills and proven experience. In my case, you can often find new blog posts about new aspects of my work as an online media and PR strategist and content writer. This way I keep my readers and anyone potentially looking for my services up to date about my expertise, work projects, and knowledge. Furthermore, in curbing their insatiable quench for first-hand exemplifications of your excellence, recruiters and corporate collaborators now place higher demands for resume portfolio websites as professional accompaniments to digital resumes. The Significance of Digitising Your Traditional Portfolio or CV Fine-tuned to appeal to your career-climbing potential in the field of copywriting, the intended purpose of resume portfolio and CV websites is to virtually eternalise your work accomplishments and develop your professional online persona in perfectly presented ways. As a result, to the delight of hiring managers, online visitors getting a glimpse at your copywriter website portfolio can join the technological trail tracing your masterful movements from the onset of your career journey. According to statistical resume research findings from Careerbuilder, 16% of recruiters look for links to personal blogs, portfolios, or websites, making the online resume route more accommodating in meeting this digital demand. Furthermore, with 71.6% of resume errors coming from the miscommunication of skills on a resume, having an online portfolio or CV in contrast to a traditional hard-copy variant allows you to make quick corrections to any oversights or errors on your site from the get-go. The potential at this point for positioning you towards your next big gig or collaborative freelance project is more partial to your opting for an online portfolio platform over a more traditional version. This digital practice gives you swifter editorial control and more creative freedom for quick fixes and occasional updates, regardless of the modification scope. 5 Benefits of Creating a Resume Portfolio Website The very nature of online portfolios and CVs and their prosperous professional positioning completely dispels the notion that they’re industry specific. Open to varying fields of networks and niches nowadays, resume portfolio websites have fast become exceedingly important in the ever-expanding corporate sector than ever before. Using the potential to increase your visibility and online presence to your advantage, creating a copywriter portfolio or CV website will digitally showcase your work to captivate the interest of companies you’d like to work for, making accessibility for them quick and convenient. Five benefits of creating an online portfolio include: 1. Exemplifying the Experience and Skills Listed in your Digital Resume/CV: As an authentically comprehensive and original reflection of your personality and creativity, an online portfolio digitally showcases individualised demonstrations of your copywriting consistency in different dynamic and impactful ways. 2. Freedom of Flexibility: With just a simple click, creating an online portfolio or CV to showcase your copywriting material has never been this easy! Allowing you to quickly and conveniently carry out effortless edits and updates at any given time, having a digital portfolio as your online canvas also gives you the freedom to track your site visitors and views via popular web analytics tools like Google Analytics (which can be accessed via the SeekaPanel where I host my websites). Furthermore, once you’ve settled on your chosen design, layout, and added copy, you can

seo-copywriting-techniques-for-guest-blogging

All posts, Blogging, Copywriting, Most popular posts, SEO copywriting

Successful SEO Copywriting Techniques For Guest Posts On Popular Blogs

manuela / April 20, 2022

Want to know the one word that makes humans powerful? It’s – networking. Guest blogging is as close as it comes to networking online for copywriters and digital marketers and at ClickDo Ltd. we use it constantly to grow our blogs and websites and rank them higher on search engines. However, it’s not easy to get your guest content published on reputed platforms and often people write poor copy, stick a backlink in and think that’s off-page SEO done and dusted to boost their domain authority and search engine ranks. But it’s not just about the link building here, it’s also about being strategic with your guest content and applying proven SEO copywriting techniques effectively. What is the Power of Guest Blogging? If you manage to land a guest post on a high-profile website or even established magazine or newspaper, it can truly give your author profile and website a massive boost on search engines. See some examples of guest posts I have curated that increased our ranks here: Edu Gorilla Magazine: Top 7 Ways to be in control of your kids online safety Careers Help Magazine: Why Choose a Career Path with Digital Skills? Entrepreneur.com Magazine: 5 Strategies to Build an Online Portfolio for Business Performance Success Many of these guest posts along with infographic submissions have enabled me to rank this blog, manuelawillbold.com as well as other websites and blogs, like the UK Education Blog, in top positions on search engines like Google (snapshot was taken 04/10/20): But guest posts and press releases or success stories have other benefits too apart from influencing a website’s SEO. They can also drive direct traffic to your website you have interlinked or mentioned in your post, which enables you to reach a wider readership you may not get exposed to otherwise. See how on the day that the Digital Entrepreneurship Story I wrote and submitted to Home Business Magazine, which has over 100k monthly traffic worldwide, drove double the amount of visitors and tripled my pageviews I normally get to my blog (screenshot from my SeekaHost App Hosting Control Panel): You can clearly see the impact in this example. Another aspect I want to mention is that through guest blogging you increase the chances of other bloggers or writers referencing you as well as they may come across your information more frequently or from sources they refer to more often. My article about Geography Apps was mentioned in a list post on this website for example, without me asking for it:https://bestappsfinder.com/best-geography-app. So, if you create high-value content that is SEO optimised and share it across the web, you will certainly see the rewards as people find it on search engines and reference it. How to go about successful Guest Blogging & SEO Copywriting? How do I get my guest posts published? Read on and you’ll find out. There are two types of guest bloggers: those who aimlessly use the same pitch for every blog offering guest posts, and those who send out a personalized pitch depending on the blog. Don’t be the former. Doing your research first is key. As you can see in my examples above, I check out relevant guest posting sites first via SEO analytics tools to find out their domain authority (DA), domain rating (DR) and their monthly traffic worldwide or country-specifically, depending on what my goal is for the guest post. To see an impact, I would recommend going for sites with a DA of at least 20+, ideally between 30-60, where you may get free publications. For sites with higher DA’s you will likely have to pay a publication fee, but it can be a worthy investment, if you get the content, the link placements and the media materials right. Once you get the approval for your email guest post pitch (tip: make it short and sweet and relevant for the guest posting site’s audience), you should follow their editorial guidelines and craft your article carefully. Check out this ClickDo guide on all the secrets for a successful outreach campaign: Your diligence while writing a guest post for a blog will ensure a flow of opportunities from similar high traffic sites. This, in turn, will increase the viewership on your website but only if you follow these SEO copywriting techniques compiled to put you in the running with the rest of the successful bloggers. If you consider these, you should be able to get your guest posts published with the ultimate SEO advantages. 1. Understand the Blog’s Unique Voice You would have obviously found blogs related to your niche, but have you noticed the unique voice of different blogs? Understanding this is your best bet for creating high-quality content. That’s how you make the editorial team of the blog like you. Take some time to read through the recent blogs posted on the website and pay attention to the tone. Check if it is friendly and creative or straightforward and to the point. Once you’ve understood the voice of the blog, begin writing, and you’ll have multiplied your prospects of being published. Websites with heavy traffic also get a number of guest posts and their filtering process is primarily based on what’s best for their blog. Give them what they resonate with and try to find the person in charge and email them directly with a concise pitch that is relevant for them. 2. Submission Guidelines are your Cheat Sheet If you’ve been blogging for a while, you’d know that blogs that accept guest posts have a set of submission guidelines and reading through it will make all the difference. Check out HubSpot’s submission guidelines or the London Business News guidelines to understand the expectations the editorial team has from guest bloggers. The guidelines will give you an idea of the prerequisites and standards for guest posting on that particular blog. Ensure your writing reflects every guideline listed by the blog and when placing your backlinks, be considerate and strategic according to your blogging

All posts, Blogging, Copywriting, Most popular posts, SEO copywriting

How to Create a Blog Post Google Will Send Many Readers to?

manuela / June 28, 2021

In today’s digital world, it has become challenging to write blog articles that make it to the top on search engines. Blogging consistently and writing an engaging post that not only ranks on search engines but attracts huge traffic is a hard nut to crack. According to research, blogs where posts are consistently going up, are 13% more likely to rank higher in the search results than the websites that update blogs once or twice a month. And you can find 100 prime examples of famous UK bloggers that have managed to reach the top with not just one but many articles. So, how can you become a Top Blogger ranking at the Top of Google? What are some exclusive blog writing techniques that can help you take your site to the top of the search engines? If you are searching for the answers, you have come to the right place! In this post, we’ll discuss the ways you can boost your organic traffic and search engine rankings by writing a compelling and exceptional blog. Read on. Optimize your Site for Search Engines This is no longer an era where you can write a blog post on any topic, insert keywords, upload images, and expect your content to get great exposure. If you want your blog to get ranked on the first page of search engines, you need to do some hard work. Today, people often employ two major strategies for blogging: On-page Site Optimization Off-page Optimization On-page SEO involves: keyword research with reliable SEO tools, meta-description containing rankable keywords, image ALT text containing keyword variations, headers & sub headers containing keyword variations, bullet points/clear paragraphs, and everything that makes your article unique and engaging and relevant for what your potential readers are looking for. Watch this recording of how the #1 SEO consultant Fernando Raymond and I published a comprehensive guide of nearly 2000 words on the WordPress blog university.seekahost.com, applying all the listed on-page SEO strategies and tips step by step: This is the most popular yet common way of allowing the search engine’s spiders to crawl your website and index it. Off-page SEO involves: blog promotion through backlinks, guest posting, Infographics submissions, blogger outreach and collaborations, link building strategies. citations and listings on directories or business lists. With billions of active blogs on the internet, it gets quite difficult for new bloggers to get their content on top of the search results. Therefore, they start blogging, sweet pitching, guest posting, and cross-promotion techniques to generate quality backlinks from other authority sites. You can learn more about content marketing techniques like business listings, guest posting opportunities and press release services I offer through SEO consultancy ClickDo in these articles: However, you cannot expect Google to rank your blog in the first ten search results unless you write a compelling and well-written blog post to start with. Content quality and comprehensiveness as well as relevancy are key indicators Google uses to rank websites according to their latest search quality evaluator updates and guidelines. Use the right SEO Writing Strategies Sure, people use paid advertising techniques to drive more traffic to their pages. But the problem is paid methods don’t encourage organic traffic generation through organic search results. Research suggests that roughly 70 to 80 percent of bloggers don’t use paid search services at all. They totally rely on the on-page SEO tactics to drive traffic to their website. Fortunately, these strategies work for them. You don’t need any paid ads if you manage to master the on-site SEO optimization. SEO content writing is the only possible way of generating organic traffic and genuine leads. The question is what on-page actually includes? Optimizing your blog for search engines using keywords, meta-data, and multimedia content (such as videos, images, infographics, charts, and etc.). Writing a detailed blog on the given topic. Answering as many questions of the audience as possible through your blog post, adding most searched for keywords. Providing your audience with an accurate solution to their problems. Keeping the engagement of your visitors by structuring your content effectively. That’s it! You don’t need to spend hundreds of dollars to get organic traffic. Instead, a compelling blog post that solves customer’s problems is enough to get your website on the first page of the search results, if you can also get some good backlinks for it with related anchor texts. It is worth to note that SEO friendly web content focuses on visitors rather than search engines and I’d suggest you also test alternative search engines to Google for keywords for your blog post. Write a detailed and well-structured Blog Post A compelling blog post is something that everyone loves to read. You create a blog, select a theme, add content to it, upload media like images or videos, and carry out the necessary SEO strategies. But you still don’t get the search results you want? The reason can be a boring post that seems way too complicated to be understood. Through well-structured and compelling blogs, we don’t mean a post that is 100% grammatically correct or sounds professional (even though you should use a grammar and spell checker tool!). But it should be written in a way that your users find it interesting and informative as well as easy to follow. The structure is the first thing your readers look at via your table of content. It should be so engaging that visitors don’t think twice before checking out other blogs. For more tips on how to structure a WordPress blog post, check out this tutorial: Here’s how you can achieve a well-structured Blog Post Write an eye-catching title Write a title that makes users more curious to click on your blog’s URL and read the full article. It should be between 50 and 60 characters. Make sure that you don’t stuff keywords unnecessarily in the title. Use it wisely i.e., only if it fits naturally. Write an attractive introduction The intro should be short and tell

All posts, Blog Writing, Copywriting

11 Home Business Ideas For Freelance Copywriters For An Extra Income

manuela / July 3, 2020

Do you usually get judgemental looks saying you work as a freelance copywriter or are striving to become one? Or do you yourself have doubts about becoming a freelance content writer? Then here’s a secret from one copywriter to another: you can completely change your income potential once you start thinking like an entrepreneur and tweak your approach towards freelance copywriting. Let’s look at a few avenues of freelance copywriting that can be your home-based side hustle you can start even while working full-time as I do: 1. SEO (Search Engine Optimization) Writing Every organization wants its website or mobile-optimized site to rank higher in the search engines. The search engines are more likely to rank a website with original quality content. SEO copywriting should capture the search engine traffic to serve the potential customers, and at the same time, be SEO friendly. You can offer this service on freelance content writer job platforms to have some extra cash coming in. 2. Resumes and Cover Letter Writing It is a well-known fact that recruiters spend just 6 seconds to evaluate an individual’s resume. A job seeker needs to make those seconds count and grab eyeballs. Often job seekers tend to write lengthy resumes losing focus on important details. A copywriter can leverage their skill to craft compelling resumes, highlighting the right skills of the job seeker in an engaging way, making a strong impact on the potential employer. They can turn into a professional resume writer and be a game-changer for many job seekers, who will happily pay for their writing services to land that dream job. 3. Blog Writing Blogs are easy to use and an important marketing strategy tool to share thoughts, opinions, insights, and news. Blogs can be personal, niche-based, or business-oriented. In a personal blog, the copywriter has the freedom to choose the topic, tone, theme, approach, and direction. The stickiness of the content will bring in viewers and ultimately make it profitable. You could also work for a blog network or a company to blog about and for them as I do. Working for a digital marketing company like ClickDo Ltd. helped me learn about blogging and managing a range of blogs in various niches, where I act as a chief editor and also manage the guest posting services. 4. Event Marketing Collateral Writing Collaterals at a business event, workshop, or conference help create a brand identity, weave a story for the brand, and support the business message. Collaterals such as brochures, leaflets, product catalogs add value to the delegates and help them take something tangible from the event. A killer copywriting for such collaterals is essential to reach the right audience and promote the business also online via email marketing for example. 5. Biography and Memoir Writing Biographies and memoirs provide a closer look at an individual’s life and vision. Well written biographies and memoirs for a magazine, brochure, website, or even LinkedIn, have a high impact in influencing and inspiring people. Best-selling biographies or memoirs of celebrities, politicians, notable personalities, or even regular people with a compelling story have a chance of being turned into a movie, TV show, or web series. 6. Script Writing This is a great time to be delving into scriptwriting, as it’s not just for feature-films anymore. Today a script can be written for short films, web series, YouTube videos, video games. If you have a passion for drama or digital storytelling and providing entertainment to an audience then you can start to promote your services online on sites like Craigslist, Glassdoor, Indeed, to mention a few. After you get a few projects assigned, you can build your own website to showcase these in your portfolio. 7. Annual Report Writing Every public company is required to publish an annual report, incorporating all the important details without putting its reader to sleep. A freelance writer can provide their proficiency to simplify, but at the same time give the report a professional tone. 8. Writing eBooks Publishing has become easier in the digital age, and eBooks are a great way to create a passive income stream. You could either work with an organization or self-publish. Organizations use eBooks as a marketing tool to entice customers to make a purchase. As a self-publisher, you have complete control over the topic, tone, marketing, and customer base. See my Kindle eBook here, in which I also explain in detail how to earn an income as a writer. 9. Specialist Writing Over the last few years, technical or specialist writing has become an upcoming profession. Technical writing entails documenting software manuals, product details, help guides in a readable, user-friendly manner. Freelance copywriters have an opportunity here to upskill and discover a niche market such as medicine, law, or education. With distance and online learning becoming a common feature, you could be a subject matter expert to lead the academic curriculum design to meet the needs of students and teachers. Or you could write a niche blog about your own expertise like the money-saving expert did, which you can read more about in my article here. 10. Ghostwriting You probably have a fair idea about ghostwriting and how it works. Ghostwriters are hired by people who are not good at writing and don’t have the time to invest in learning the craft. Ghostwriting takes the pressure off of marketing and promotion of the work and provides you the exposure in various niches such as books, columns, eBooks, blog posts, speeches, social media, white papers, and even song lyrics. 11. Business Plan and Business Proposal Writing With everyone riding high on the start-up business wave, it is essential to have a kickass business proposal and business plan to instantly win an affirmative nod from the investors or a client. A writer can infuse life in the vision and mission of the entrepreneur and business with words. Other forms of freelance writing are grant writing, speechwriting, press releases, media kits, PowerPoint presentations, translation, and transcription, so you’re left with so many options to

All posts, Copywriting

4 Most Popular Copywriter Jobs And Content Writer Jobs Platforms For Freelance Writers

manuela / May 19, 2020

As economies in different countries are struggling to stay afloat and combat the COVID-19 pandemic, the International Labour Organization has estimated a staggering 305 million job losses worldwide. A lot of employees across the world are either worried about their job status or are facing the threat of a salary reduction. On the other hand, the opportunities in the world of freelance writing have been thriving. Stay at home is definitely the mantra of the year 2020. And so is ‘work from home’. If you are interested in building a career as a freelance content writer, read my expert tips for an insight into the world of freelance writing. Content Writing Jobs Every Freelance Writer Should Know 1. Script Writing According to recent studies, the global online streaming market including Netflix, Amazon Prime, YouTube, and Disney+ to name a few, is slated to grow by a whopping $149.96 billion. The fast-growing popularity of web-based video platforms makes them a perfect hotspot of opportunities for content writers. Storytelling, scriptwriting, and plot creativity for digital videos including documentaries, movies, web-series, and even influence videos is a serious business. If you have the flair for creative writing and the love for drama, scriptwriting as a freelancer is sure to keep your cash registers ringing! 2. Product Reviews Product review writing is a great way to add extra bucks that every freelance writer should know about. Several companies are employing freelance writers for creating positive awareness of their products and services. A product review writer is expected to: Connect with prospective customers Provide details about the product in detail Enlist both pros and cons of the product Provide technical specifications about the product. Product review freelance writing is lucrative work, with the chance of earning both in cash as well as by keeping the product that is being reviewed. 3. Freelance Blogging Freelance blogging is an ocean of opportunities for freelance writers. There are blogging prospects available in different industries including travel, health, finance, insurance, technology, and lifestyle. You may also explore opportunities as a guest blogger, content creator, speechwriter, ghostwriter, and influence blogger. Many businesses expect all freelance bloggers to be up to speed with their SEO and capable of applying it to their content for better search results on search engines. 4. Educational Content Being an educational blogger is a big business. Not only students and teachers, but also administrators, parents, and professionals rely on education blogs to enhance their learning outcomes. Educational bloggers create content for enhancing education learning patterns, improving teaching strategies, bringing innovation and diversity to mundane education techniques, and aiding in special education needs. For more home business ideas in the content writing arena, check out my latest book. Content Writer Job Platforms Worth Knowing And Testing 1. Mediabistro If you are keen on exploring the world of digital marketing, PR, journalism, and creative writing, it’s time you explore Mediabistro. Along with providing freelance job opportunities Mediabistro also provides members with different resources and online courses to hone their professional skills. Their job board helps you connect with several reputed companies for both freelances as well as full-time jobs. Their list of featured companies includes Bloomberg, NBC Universal, Fox Corporation, Penguin Random House, and Meredith Corporation to name a few. If you’re looking for more affordable online course options, browse our digital marketing courses at SeekaHost University. 2. Contently Contently is a comprehensive content marketing platform that helps brands from different industries and across the world build upon unique, engaging, and one of its kind content. Contently connects the world’s best talent to companies in search of their services. Along with a wide range of work options, Contently also offers resources like e-books, case studies, reports, and expert guidance for building up on freelancing skills. 3. Upwork Upwork is one of the most renowned names in the world of freelance opportunities. One of the biggest advantages of Upwork is the wide range of projects to freelancers from across the world. It is ideally suited for both beginners as well as experts. All you need to do is create an engaging profile and submit proposals for projects that interest you. You should, however, note, that Upwork deducts admin fees for every project you are paid for via their platform. 4. Review Stream If you are good at writing reviews, then Review Stream is the online platform that you are looking for. Simply said, you get paid to write reviews on Review Stream. Review Stream offers freelance writers the opportunity to write genuine reviews for genuine customers. You may write reviews on not just different products but also on electronic items, fashion products, hotels, and restaurants. It’s pretty simple to use – select your favored category, write the review, upload it along with a suitable picture. The website will accept or reject your content based on their analysis. Next Chapter Whether you work full-time or part-time, freelance writing is a flexible option you can pursue in your free time. At least, that’s how I started out as a blogger and content writer. But if you’d rather let someone else do it, why not post your job on one of the above-mentioned freelance platforms? That way, you can still publish the blog posts, eBooks, or scripts you’ve always wanted to finish. Alternatively, you can speak to me directly, if you feel confident that I could help, saving you time and possibly money.

Top 12 Blogger Content that went from Zero to Hero - best blogging tools

All posts, Blog Writing, Blogging, Copywriting